When it comes to animation, sticking to the basics is a must because these principles will help you produce compelling works. Certain principles have stood the test of time and are still relevant today, even with the use of technology and computers. They can be found in character design and in user experience design, so if you want to succeed in the field of animation, you need to apply these fundamentals:

Squash And Stretch
This is one of the most important principles of animation because it gives a sense of weight and volume to the objects. Appropriate exaggerations of objects will give them a more realistic feel, and this is especially true when it comes to shortening and widening.

Anticipation
This will help objects or videos appear more realistic, so it’s best to prepare your audience instead of showing them a product or character too suddenly.

Staging
You need to direct your audience’s attention to the most important aspects of your video or scene so that they focus on the items that are relevant to you and your company. Staging allows you to eliminate all of the unnecessary details so that customers are not confused and will allow you to present your content in a manner that is completely clear.

Straight Ahead
This incorporates two different approaches, and the first is to draw out a scene frame by frame from beginning to end, and the other is to start with a few key frames, after which you can fill in the intervals. The combination of these two techniques can be used to create dynamic and modern computer animation tools that can help with this principle.

Overlapping Action
This will allow you to achieve more realism, so make the same parts move at different speeds with overlapping action.

Ease In And Ease Out
Every movement needs time to slow down and accelerate because your animation will appear more realistic if more drawings are added to the beginning and end of an action. Emphasize gradual speed up and slow down.

Arc
Most lifelike objects follow a curved path and not a straight line, so arcs help increase the realism of a subject’s action.

Secondary Action
This will add more dimension to the character or product, so it’s always a good idea to support the main action with a secondary one as it will give your scene more life. This principle can be tricky because you need to make sure the secondary action emphasizes the main action instead of taking attention away from it.

Timing
Correct timing is crucial for success. Whether you’re trying to establish a mood, emotion or a reaction, your timing must be right.

EnDesign specializes in 3D animation, 3D printing, 3D rendering, projection mapping, 3D scanning and architectural rendering as well. We are experts in all of these areas, so if you are looking for professional animation studios and are in Toronto, our team can help! Give us a call to find out more about our services!